Korlan
PotentialOur approachSoftwareFree Resources Book a call
Book a call
For machinery manufacturers
After-sales engineering

We find the parts and service revenue missing, prove what your customers will order and configure software systems that keep revenue growing.

Book a call
After-sales revenue
Find Prove Systemize
Official European implementation partner for Industrility.
You say
“We build machinery that doesn't break”

This leads to the service department being a cost center rather than a predictable revenue stream.

But reliability and after-sales are not the same question. A machine that runs for twenty years has twenty years of wear parts, modifications and new owners attached to it. If you are not supplying that, somebody else is.

Potential
By industry figures, machines already in the field should earn at least 3% of their value every year in service and parts.
4.5M
EUR a year, at least, that your machines in the field could be earning in service and parts
Your options
How you can capture it
Option
Hire a manager
What it gives you: someone whose job is to sell to your existing customers instead of waiting for them to call.
What it takes: a salary line, and six to twelve months before they know what is in the field well enough to act on it.
Option
Sell service contracts
What it gives you: revenue you can plan, instead of callouts you cannot.
What it takes: about a week to define the tiers and pricing, and a few months to learn whether your customers buy.
Option
Buy a customer portal
What it gives you: customers who find their own parts and order without an email.
What it takes: budget, change management, and your machine parts data in a state that can actually be loaded into a system.
Our approach
Three sides have to be incentivized
The manufacturer, the distributor and the end users.

Most projects only ever convince the first one. That is why we talk to your customers directly before we configure anything.
We act as a project lead for your after-sales improvements, one step at a time
01
Done for you
  • We spend a day on site and document after-sales processes
  • We work out where the revenue is being lost
  • We build the offer for the customers most likely to order
  • We reach out to them ourselves until they say yes
  • You end up with documented processes, paying customers and a plan for the next steps
02
Done with you
  • We configure your branded after-sales platform
  • We import machinery information
  • We onboard customers that are already paying from the first step
  • We run your customer list on monthly triggers alongside your team
  • One person inside your company starts owning after-sales revenue as a number
03
Done by you
  • After-sales processes from the previous steps get written down and systemized
  • Your people trained
  • Tools configured and handed over
  • We stay available, but you do not need us
Software
Your branded after-sales platform
Software gets configured after finding the right approach to drive more after-sales revenue for your specific situation.

If a platform is the answer, we implement Industrility, because its modular approach covers the full after-sales department.
Industrility
Korlan is official European implementation partner
Features
Machines in the field, tracked by serial number
3D Parts identification and ordering
Service and field work
Cases and ticketing
IoT tracking
A customer portal carrying your name
PDC Machines
Carrier
Astec
Genie
Manufacturers already using Industrility platform
Linas
Let's discuss your situation
30 minutes. We go through your numbers together and you get a straight answer on whether it is worth focusing on after-sales as an important part of your business.
Book a call